Customers can’t find you
Wrong or missing categories and a thin description mean Google doesn’t know which searches you belong in.
Google Business Profile optimization
Be the business nearby customers find, trust and call.
Your Google Business Profile is often the first thing a customer sees. I set it up, optimize it and look after it, so it shows up in Google Maps and local search and turns searches into calls, directions and bookings.
- Work directly with me
- No lock-in contracts
- White-hat methods only
Your Business Name
4.8(Your reviews)· Open now
- Right categories and services
- Fresh photos and recent posts
- Every review answered
- Calls and clicks tracked
Illustration only. Your profile will show your own details.
The problem
A neglected profile quietly sends customers to a competitor.
Most profiles are set up once and forgotten. Customers notice, and so does Google.
Customers can’t reach you
Outdated hours, a wrong phone number or a broken link sends a ready-to-buy customer straight to the next result.
Customers don’t trust you
No recent photos, few reviews and unanswered feedback make a busy business look closed or careless.
How local ranking works
Google looks at three things. I work on the two I can influence.
Google says local results are based mainly on relevance, distance and prominence.
Relevance
How well your profile matches what the person searched for. Categories, services, description and website content all play a part. I control this.
Prominence
How well known and trusted you are, from reviews, citations, links and your overall online presence. I can build this over time.
Distance
How close you are to the searcher. I can’t change where you are, but I make sure your location and service area are set up correctly.
What’s included
Everything on your profile, done properly and kept current.
This isn’t a one-time setup. A profile that stays active and accurate keeps working for you.
Categories and services
Primary and secondary categories chosen against your real competitors, plus a complete services list in the words customers search.
Description and details
A clear, keyword-aware business description, correct hours, special hours, attributes and contact details.
Products and service listings
Service and product entries with descriptions, so people see what you offer before they call.
Photos and video
A photo plan for your logo, exterior, team and work, plus guidance on what to shoot and how to name and upload it.
Google Posts
Offers, updates and seasonal posts on a schedule, so your profile shows recent activity.
Review strategy and replies
A simple, policy-safe system to ask for reviews, and professional replies to every review, good or bad.
NAP consistency
Your name, address and phone checked across major directories and fixed where they don’t match.
Answer-ready content
Google is replacing the old public Q&A with AI answers drawn from your profile and reviews, so I keep that content complete and accurate.
Verification and suspension help
Help with verifying a new profile and with recovering or appealing a suspended or flagged one.
Competitor and spam watch
I monitor the local map pack and report fake or policy-breaking listings that hurt you.
Call and click tracking
Tracking set up so you can see calls, direction requests and website clicks coming from your profile.
Monthly reporting
A plain-English report showing what I changed and what it did for your calls and leads.
How I work
Four steps, clear deliverables.
Timing depends on your profile’s condition, your access and how quickly we can approve changes.
- 01
Audit
- Full profile review against your top local competitors
- Category, service and keyword gap check
- NAP and citation consistency scan
- Review and photo health check
- 02
Optimize
- Categories, services and description rewritten
- Attributes, hours and links corrected
- Photo and product or service uploads
- Tracking links and call tracking set up
- 03
Maintain
- Regular posts and fresh photos
- Review requests and replies
- Monitoring for edits, spam and suspensions
- Seasonal and special-hours updates
- 04
Report
- Monthly report in plain English
- Calls, direction requests, website clicks
- What changed and what I recommend next
- A quick call whenever you want one
Who it’s for
Built for local service businesses.
If customers search Google for what you do near them, your profile matters. I focus on these types of business first.
- Med spas and aesthetic clinics
- Auto repair shops
- Towing and roadside services
- Mobile and service-area businesses
- Single-location local businesses
- Businesses with a few nearby locations
Straight talk
What I do, and what I won’t promise.
What you get
- Honest advice, even when it means less work for me
- Only methods that follow Google’s guidelines
- A profile you own, with full access at all times
- Plain-English monthly reports
What I won’t do
- Promise a map pack position or a ranking date
- Buy or fake reviews
- Use spammy business names or fake addresses
- Lock you into a long contract
FAQ
Google Business Profile, answered.
Not sure about something? Send me a message and I’ll reply by email.
Ask a questionHow much does Google Business Profile optimization cost?+
It depends on how many locations you have, how competitive your area is and how much needs fixing. After a free audit I send a clear written quote, so you know the scope and price before you decide anything.
Can't I just do this myself?+
Yes, many owners can handle the basics. What costs time is knowing which categories and services to choose, keeping content fresh, handling reviews and fixing problems like suspensions or duplicate listings. I take that off your plate so you can run the business.
How long until I see results?+
Fixing wrong details and completing your profile can improve how it looks right away. Ranking changes take longer and depend on your market and competition, so I don't promise a timeline or a position. I report honestly on what moves each month.
Do you guarantee a top-3 map pack position?+
No, and be wary of anyone who does. Google decides rankings. I work on the things I can control: your profile, reviews, citations and on-site signals.
Is it Google My Business or Google Business Profile?+
Same thing. Google renamed Google My Business to Google Business Profile, and many people still use the old name when they search.
My business has no storefront. Can I still have a profile?+
Yes. Service-area businesses like mobile mechanics, towing and home services can hide their address and list the areas they serve. I set that up correctly, which also helps avoid suspensions.
My profile was suspended. Can you help?+
Often, yes. I review why it was flagged, correct what caused it and prepare the appeal. I can't promise Google will reinstate it, but a clean, well-documented appeal gives you the best chance.
Can you remove a bad review?+
Only if it breaks Google's review policies, for example fake or off-topic reviews. I can flag those. For genuine negative reviews, the best answer is a calm, professional reply and more happy customers leaving their own reviews.
Do I need a website?+
It helps a lot, and I can build or improve one. But a complete profile can still bring calls, directions and bookings even if your website is basic.
Find out what your profile is missing.
Send me your business details and I’ll review your profile against your local competitors. No generic sales deck.